The Animosity Online Platform was the “central” platform from which Animosity planned to provide all online services over the course of the foreseeable future. The purpose of the Animosity Online Platform was to have a way that Animosity was able to effectively consolidate and properly introduce new online platforms to an online user base. The Animosity Online Platform also stood, in the Company’s eyes, as the guiding symbol for all that the Company would accomplish through the several Animosity platforms that the Company would be providing over different periods of time.
There were two primary functions that Animosity foresees for the Animosity Online Platform. These functions were:
From a corporate level, the Animosity Online Platform was an overhead system from which Animosity would deliver online content to the various Animosity platform user bases. This system involved the launch of a new platform, integration into the platforms that currently existed, and the constant updates that each platform would be receiving as the platforms remain active. Breaking this down further, the system allowed Animosity to be able to effectively coordinate the platforms in order to provide seamless user experiences and to provide Animosity with a more controlled approach to the launch of the new platforms that would be offered throughout the foreseeable future.
From a User’s point-of-view, the Animosity Online Platform would be a profile system that was attached a small overhead site that was built into all of the platforms. In basic terms, this means that every User who played Animosity’s digital products or joined one of the Company’s platforms would have one singular online profile that the User could use to navigate the various Animosity platforms. What this entails was a more fluid and seamless user experience that would allow new and current users to be able to effectively join in and sign up to new platforms that would be offered by Animosity. This particular function was imperative to the user base as signing up and remembering all the emails and passwords for all of Animosity’s platforms would be a chore and would be detrimental to the Company’s image in terms of user friendliness and design. The function would be relegated to a simple button that would be established on a User’s online profile page, for which by clicking it, the User would be automatically signed up to the respective platform. The only exception to this function would be the Helix Service, as the User would have to go through the Helix Service admission process before becoming a member/developer, which at that point would then be made available on the Animosity Online Platform page.
The pictures to the left represent the different ideas that we came out with during the production of “AO.”
The designs (which were functioning in Adobe Muse and Dreamweaver) were created by Alex Nicewander and Matt Stucky.